I received my paracord survival bracelet, and I must say, it is a cool piece of gear. They say it contains over 15 feet of parachute cord. If you have to unravel it and use the cord in an emergency, they will send you a new one for free. I will probably get another one to stick on my pack. They are really well made. The best part is that they sell them to raise money for wounded warriors. Check them out at www.survivalstraps.com I took this pic from their website.