Just using the term generically, for bank fishin' with a line tied to a long pole (have seen telescoping rods the better part of 20' long). Whether dangling bait or using a bobber, it's a great way to extend past bankside brush and out to clear water. Don't, however, know quite how you land a fish at the end of a 16' pole if there's brush between you and the water!

cheers,
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--Rick